ELSA BLOEDON

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growth | ecommerce | strategy

I've had the great pleasure of spending my career driving growth at the world’s top consumer brands. Currently, I lead the Growth Product team at Squarespace Domains, the world’s fourth largest domain registrar.

With experience across Monetization, Corporate Strategy, Research, Finance, Analytics, Acquisition and Retention Marketing, I bring a data-informed, ROI-focused and customer-obsessed lens to developing a broad portfolio of revenue-driving tactics throughout the customer lifecycle.

In addition, I consult with founders and startup teams to bring their ideas to life through operational and financial planning, fundraising and investment strategies, and online branding and marketing.

 
 

SQUARESPACE

2016 - PRESEnt

+ Head of Growth, Squarespace Domains

prev. Websites Growth Product, Monetization, Retention Marketing, Corporate Finance, Marketing FP&A

 

NORDSTROM

2014 - 2016

+ Finance, Nordstrom.com

prev. Marketing Finance & Analytics

 

SIGGI’S DAIRY

2011-2013

+ Finance & Operations